Submit offer Beyond Beta: Development and Facilitation of Business Model Camp for Startups

Beyond Beta seeks a supplier to design and deliver a two-day online camp titled Business Model Camp for startups participating in the Beyond Beta Accelerator (March 2–3, 2026). The camp will enable founders to develop scalable, profitable, and de-risked business models that attract investors and support long-term growth.

Beyond Beta's Acceleration Program & Target Group 

Beyond Beta helps ambitious startups build the foundation for a scalable business and attract the right investors. The nationwide accelerator is tailored to the individual needs of early-stage startups, and the goal is to provide access to the right resources at the right time both in Denmark and internationally. 

In Beyond Beta, startups gain access to a strong network within relevant industries combined with deep knowledge of what it takes to grow. 

Beyond Beta is aimed at early startups with growth potential and covers a range of sectors. Beyond Beta is powered by Accelerace, the six regional business hubs, nine business clusters, Canute by Thursday and TechBBQ. And proudly funded by EU. 

Learn more beyondbeta.dk.

Expected Outcomes

After completing the camp, startups should be able to:

• Analyze, design, and articulate a scalable and profitable business model tailored to their market (B2B or B2C, software, hardware, or services).
• Define operational priorities to establish and protect a strong competitive advantage (MOAT).
• Apply practical “one-pager tools” to maximize investor returns and operational efficiency.
   

Camp Structure & Key Elements

The camp should cover three main modules:

• The Investor’s Lens: Designing for Profitability and De-risking Operations:

Profitability: Understand how investors evaluate startups and specifically, the business models (ROI, ROE, ROCE, ROA, margins, Pay-back time…).

Market: Describe the company’s market-specific context (e.g. industry concentration, customer cost pressure, bargain power position, macro-environmental trends…)

Risk: Identify the company’s core investment risks (e.g., high upfront costs, churn, long sales cycles…), and understand strategies to mitigate them.

• Creating and Delivering Value: Value Types and Process Efficiency:

Understand the difference between creating and delivering value for customers and how it differs for B2B and B2C customers.

Identify ways for the company to create and deliver value to their customers

Consider how/if the company can create and deliver value more/as cost & time efficiently as possible, e.g. reduce process time, digitalize, use AI…

• Capturing and Defending Value: Pricing, MOAT Building, and Organizational Configuration

Understand the difference between pricing model vs. pricing strategy

Establish the company’s well-founded price point(s) and price model

Identify potentially relevant MOATs and develop tangible, actionable short-term and long-term strategies to build and defend the chosen MOATs through operational configuration.

We are not experts in this area, so we welcome input from the bidder on how the camp can be solved – even if the solution breaks the above frameworks. 

We expect the supplier to be willing to:

• Familiarize themselves with Beyond Beta’s methodology, tools, and activities.
• Understand and build upon content from previous camps (e.g., Product-Market Fit Camp) to ensure continuity and alignment.
• Collaborate with Beyond Beta partners and project management to maintain program coherence.
   

The camp is not a general walkthrough of tools such as the Business Model Canvas.

The focus should be on developing or fine-tuning the participants’ specific business models and company configuration to:

• Optimize cash flow in/out for short and long term
• Minimize risk
• Enhance customer value
• Strengthen competitive advantage

This includes simple but effective tools, models, and frameworks that founders can actively work with.

Supplier Profile

• Proven expertise in business model design and commercialization strategies.
• Experience delivering workshops for startups
• Ability to provide actionable insights and practical tools.
   

The proposal must include:

• A brief presentation of experience, competencies, and references relevant to startup commercialization and investor readiness.
• Price for delivering the Business Model Camp (March 2–3, 2026).
• Price for additional camps that may be purchased later.
• Hourly rate for additional services or extra hours beyond agreed scope.