Submit offer Consultant for strategic branding and Product Advisory
Consultant for strategic branding and Product Advisory
Consultant for strategic branding and Product Advisory
The Beyond Beta program supports the Danish startup ecosystem from the initial idea to investment and scaling by providing founders with the right network, knowledge, and navigation tools. Danish Life Science Cluster are mentors for the start-ups that are within life science and welfare technology, and as part of the Beyond Beta program, we are inviting proposals for helping the start-up Halmos Aps with their strategic brand and produc advisory.
See the task description below:
1. GENERAL INFORMATION:
Titel of tender: Strategic Brand and Product Advisory
Name of start-up: Halmos ApS
Address: Porcelænshaven 26, 2. 2000 Frederiksberg
CVR nr.: 45635481
Date: June 18 2025
Deadline for tender: 2nd of July 2025
Upload of tender info: Offers must be uploaded to the same platform as this description is on.
For further questions, contact info:
Zhouoyan Jin +45 71544054 zhuoyanjin@gmail.com(Halmos Aps)
Charlotte Søgaard Kristensen +45 40462410 csk@danishlifesciencecluster.dk - (Danish Life Science Cluster)
2. PRESENTATION OF COMPANY:
https://www.halmos.co/
Halmos ApS is built on a vision to empower the brokenhearted. We’re starting as a breakup recovery app that helps people rebuild resilience after heartbreak. With our unique virtual tombstones, Halmos offers a digital ritual for closure, a safe space to process emotions, and a global support community. Our solution combines psychology and technology, eventually powered by our own trained AI model, to personalize the journey for every unique heartbreak. Our design language is bold, uplifting, and grounded in hope. We use humor, taking serious topics lightly, because we believe life is worth celebrating, even in its toughest moments, heartbreaks included.
3. DESCRIPTION OF THE TASK UNDER MARKET EVALUATION:
The purchase covers expert consulting services to support Halmos with strategic advice on brand repositioning, user experience and early-stage product validation in preparation for Halmos V2.0. The focus is on providing tailored non-executional input to strengthen the app’s clarity, emotional resonance and Halmos V2.0 market readiness.
4. TASK OBJECTIVES AND SUCCESS CRITERIA:
Facilitation of workshop to evaluate and refine brand identity and communication tone
Expert feedback on UIUX and overall product experience
Advisory on prototype testing structure and interpretation of user feedback
Strategic recommendations for Halmos V2.0 launch communication and positioning
5. BUDGET OG SPECIFICATION OF AN OFFER:
We expect a written offer to include at least:
• Date of submission of offer
• A brief presentation of the bidder, stating the CVR number and contact details. If relevant, with references and history
• Bidder's proposal for solving the task
• Specification of the price for solving the task
• Discount, if relevant
• Timeframe and end date
• Conditions for the offer, if any
6. BACKGROUND FOR THE TENDER:
Beyond Beta is subject to a number of requirements for good, healthy financial management, including documentation that the agreed price for external purchases is an expression of the market price. This tender is part of these requirements.
We emphasize that the bidder must only make an offer on the requested task.
Services of executing or implementing nature cannot be approved
The winning bid is chosen based on an assessment of the best correlation between price and quality.